This Is How
We Do DECA

You are to assume the role of the assistant manager for Plaza Grocery, a supermarket located in a small community. The general manager (judge) wants you to create marketing strategies to encourage customers to use the curbside pickup service during the summer months.

You are to assume the role of the assistant manager for Plaza Grocery, a supermarket located in a small community. The general manager (judge) wants you to create marketing strategies to encourage customers to use the curbside pickup service during the summer months.

You are to assume the role of the marketing manager for My Town Foods, a grocery store chain with 200 locations. The director of marketing (judge) wants you to design in-store methods to increase sales of household goods.

You are to assume the role of the marketing manager for My Town Foods, a grocery store chain with 200 locations. The director of marketing (judge) wants you to design in-store methods to increase sales of household goods.

You are to assume the roles of the restaurant manager and the guest relations manager at Bow & Stern, a full-service hotel owned by View Hospitality. The general manager (judge) wants you to determine how to enhance access to the hotel’s restaurant for guests staying at the property.

You are to assume the roles of the restaurant manager and the guest relations manager at Bow & Stern, a full-service hotel owned by View Hospitality. The general manager (judge) wants you to determine how to enhance access to the hotel’s restaurant for guests staying at the property.

You are to assume the role of the general manager of Silver House, an historic mansion that was recently renovated into a 50-room lodge. The owner (judge) wants you to plan an event for the local community to showcase the property that could lead to sales.

You are to assume the role of the general manager of Silver House, an historic mansion that was recently renovated into a 50-room lodge. The owner (judge) wants you to plan an event for the local community to showcase the property that could lead to sales.

You are to assume the role of the front desk manager at Clock Tower Inn, a full-service hotel with over 100 guest rooms. You must explain a basic summary of daily financial information to the new front desk employee (judge).

You are to assume the role of the front desk manager at Clock Tower Inn, a full-service hotel with over 100 guest rooms. You must explain a basic summary of daily financial information to the new front desk employee (judge).

You are to assume the role of the human resources manager at Pizza Party, a restaurant with two locations in a large city. The general manager (judge) wants you to develop a method to collect feedback from customers about employee performance.

You are to assume the role of the human resources manager at Pizza Party, a restaurant with two locations in a large city. The general manager (judge) wants you to develop a method to collect feedback from customers about employee performance.

You are to assume the role of the human resources generalist at the corporate office of Big Screen Cinemas, a chain of movie theaters. The director of human resources (judge) wants you to provide information about appropriate workplace communication channels to the staff.

You are to assume the role of the human resources generalist at the corporate office of Big Screen Cinemas, a chain of movie theaters. The director of human resources (judge) wants you to provide information about appropriate workplace communication channels to the staff.

This guide is designed for DECA advisors looking to integrate IBM SkillsBuild into their curriculum, connect classroom learning with DECA competitive events, and help students develop real-world career skills in AI, marketing, entrepreneurship and business strategy.

This guide is designed for DECA advisors looking to integrate IBM SkillsBuild into their curriculum, connect classroom learning with DECA competitive events, and help students develop real-world career skills in AI, marketing, entrepreneurship and business strategy.

You are to assume the role of the marketing communications specialist for Craft Path, a chain of arts and crafts retail stores. The director of marketing (judge) wants you to develop a strategy that will highlight a special occasion, promote Craft Path and boost engagement.

You are to assume the role of the marketing communications specialist for Craft Path, a chain of arts and crafts retail stores. The director of marketing (judge) wants you to develop a strategy that will highlight a special occasion, promote Craft Path and boost engagement.

You are to assume the role of the social media manager for Main Street Foods, a regional chain of grocery stores. The director of marketing (judge) wants you to determine how the company can use social media to bring excitement to Main Street Foods’ bakery departments.

You are to assume the role of the social media manager for Main Street Foods, a regional chain of grocery stores. The director of marketing (judge) wants you to determine how the company can use social media to bring excitement to Main Street Foods’ bakery departments.

You are to assume the roles of the general manager and the assistant manager at Thrift Market, a local thrift store that is owned and managed by Stone City Charities. The director (judge) wants you to analyze the possible effects of adjusting prices on all customer segments and on resources.

You are to assume the roles of the general manager and the assistant manager at Thrift Market, a local thrift store that is owned and managed by Stone City Charities. The director (judge) wants you to analyze the possible effects of adjusting prices on all customer segments and on resources.

You are to assume the role of a financial advisor. A client (judge) is interested in opening a credit card to furnish a new apartment and wants your advice.

You are to assume the role of a financial advisor. A client (judge) is interested in opening a credit card to furnish a new apartment and wants your advice.