Shop DECA Retail Manager
Shop DECA Retail Manager
Sue Rowley is Shop DECA’s retail manager. In this role, she is responsible for providing leadership to DECA’s retail operation, including merchandising, marketing, buying, customer service, order processing, shipping, accounting, staff supervision and administration.
Her career in education spans 25 years, including ten years as a marketing educator and DECA advisor at Allen High School in Texas and seven years at Liberty High School in Colorado. Providing her students a hands-on learning laboratory with practical experiences to reinforce classroom instruction, Sue led a school-based enterprise utilizing five divisions: finance, purchasing, marketing, production and operations. The student-run operation earned DECA’s Gold-level School-based Enterprise Certification each year and posted an annual revenue of over $140,000. During her tenure, Sue has served as a Career and Technical Education department head and business team lead. She has been a presenter at both the association and DECA Inc. levels for school-based enterprises.
Sue holds a Bachelor of Arts degree in Business Administration from Adams State University in Colorado.
Sue has worked for DECA since 2025.
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