DECA’s Challenges provide DECA members opportunities to demonstrate the knowledge and skills learned in the classroom through innovative challenges in partnership with several corporate partners. Each challenge has a unique focus and specific set of require tasks.
DECA IDEA CHALLENGE
A premier event of Global Entrepreneurship Week (GEW), the DECA Idea Challenge is a hands-on learning experience that dares students around the globe to generate an innovative use for a commonplace item in mere days. Students must pitch their invention in a three-minute video presentation. The item to be used in the challenge will remain a mystery until revealed by DECA Inc. on November 09, 2018, at 4:00 PM EST.
FIDM ENTREPRENEUR OF TOMORROW CHALLENGE
The FIDM Entrepreneur of Tomorrow Challenge asks students to create an entrepreneurial proposal for a new product idea for a specific market segment. Participants can now pitch a new clothing, beauty, home, health, food or entertainment concept in a video presentation describing the target market, product offering, marketing launch strategy and more.
AT&T LATER HATERS CHALLENGE
Join AT&T and DECA to promote online positivity by being a part of a movement to drive awareness around cyberbullying. Here is an opportunity for you to help make a change in online dialogue and address tactics to prevent cyberbullying. Demonstrate your ability to start a conversation in your school and community to drown out the online haters. Begin with the online lessons to increase your knowledge on the topic, then show your creativity and validate the impact by spreading the message through an event and public service announcement, including driving classmates to take the Later Haters pledge. Winners will be eligible for a travel stipend to attend the International Career Development Conference (ICDC).
STUKENT SOCIAL MEDIA MARKETING CHALLENGE
The Stukent Social Media Marketing Challenge provides the opportunity for participants to compete in the world’s first social media marketing simulation used by top institutions around the world. Participants will test their social media marketing skills by managing a $50,000 budget in simulated ad dollars for a fictitious, global bag company. Their online strategy will include marketing on Facebook, Instagram, Twitter, LinkedIn, YouTube and Pinterest.
Previous Winning Videos
FIDM Challenge Winner
Bradley Jones from Appleton East High School in Wisconsin.
Herff Jones Marketing Challenge Winners
Marie Caraccilo and Mykala Caraccilo from Lansing East High School in Kansas.
DECA Idea Challenge High School Winners
Team BOG of Amity International School from India.