Retail Merchandising Series

You are to assume the role of the assistant manager at Page Turners, an independent bookstore in a large city. The store manager (judge) wants you to plan a special event to increase sales and build clientele.

You are to assume the role of the assistant manager at Page Turners, an independent bookstore in a large city. The store manager (judge) wants you to plan a special event to increase sales and build clientele.

You are to assume the role of the brand manager for DEX, an off-price department store corporation that operates four different brands. The senior vice president (judge) wants you to recommend an additional brand that will build clientele.

You are to assume the role of the brand manager for DEX, an off-price department store corporation that operates four different brands. The senior vice president (judge) wants you to recommend an additional brand that will build clientele.

You are to assume the role of a merchandising specialist for Vitamin Mania, a retailer specializing in vitamins and nutritional supplements. The director of merchandising (judge) wants you to create an outline for marketing research that will help the company determine customer needs.

You are to assume the role of a merchandising specialist for Vitamin Mania, a retailer specializing in vitamins and nutritional supplements. The director of merchandising (judge) wants you to create an outline for marketing research that will help the company determine customer needs.

You are to assume the role of a marketing specialist for Station Hardware, a retailer specializing in home improvement products. The director of marketing (judge) wants you to create a marketing plan that will introduce the brand to a new demographic.

You are to assume the role of a marketing specialist for Station Hardware, a retailer specializing in home improvement products. The director of marketing (judge) wants you to create a marketing plan that will introduce the brand to a new demographic.