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Students will develop skills in planning, organizing and evaluating business organizations. Students will develop and implement short- and long-term strategic plans to manage growth, profit and goals within a specific market segment; learn how to evaluate employee performance to provide timely and appropriate responses to personnel issues; and practice organizing various business services to address all company components.
The following competitive events are examples of events that can be integrated into this course. Additional events
may also be appropriate depending on the scope, content and structure of the course.
These are suggestions for using competitive events in your classroom. They are
not intended to restrict you or your students to certain competitive events.
Any DECA member can enter any competitive event.
Sample
Competitive Events Description
Marketing Management Series is a short business scenario. Individual students will be challenged to perform functions and tasks in non-retail environment by assuming the role of customers, employees, supervisors and managers.
Accounting Application Series is a short business scenario. Individual students will be challenged to perform functions and tasks focusing on the application of financial data to business planning and analysis of data to make business decisions by assuming the role of customers, employees, supervisors and managers.
The Business Law and Ethics Management Team Decision Making Event is a case study event in a role–play format. Team members are given a real-world, decision-making case study situation involving competing social values that may reasonably be argued from either side.
Financial Analysis Management Team Decision Making Event is a case study event in a role–play format. A team of two is given a case study involving analysis of financial records. The participants present their recommendations to the judge playing the role of supervisor, manager or owner.
In the Virtual Business Challenge a team of students manage a virtual business in either a retail or sports environment. The team analyzes data and makes pricing, purchasing and promotional decisions.
Entrepreneurship Events
Several entrepreneurship events are available. All involve the development of a written business plan and a presentation to a judge playing the role of a "venture capitalist". Each business plan event is described below.
The Entrepreneurship Written is a business plan event in which a team of one to three members develops a proposal to start a new business, including a description of the way the business will operate and detailed plans for financing the business through its first three years of operation.
The Entrepreneurship Participating Event is a business plan event. An individual student develops and presents a proposal to form an independent business or a franchising business. The student develops a marketing/promotion plan and a financial plan.
In the International Business Plan Event a team investigates and develops a plan to begin a new business venture to either import or export a product and/or service to or from a country of their choice.
In the Internet Marketing Business Plan Event a team researches and designs a plan to start an Internet business or enhance a component of an existing Internet business.
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