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DECA and Finish Line announce finalists in the 2010-2011 Finish Line Challenge

2011-01-05

Finish Line announced the three finalist teams for the 2010-2011 DECA/Finish Line Challenge.

The finalists are:

DECA Chapter

City, State

DECA Advisor

DECA Member(s)

Video Presentation

Chantilly High School Chantilly, VA Jennifer PiotrowskiJustine Ferrari Chantilly's Video Presentation
Harrisonburg High School Harrisonburg, VA Mallory Cromer

Anthony Brown
Justin L'Ecuyer
Bao Pham

Harrisonburg's Video Presentation
Rosemount High School Rosemount, MN Ryan HarrisonTaryn Bitterly
Emily Lemke
Nathan Olson
Rosemount's Video Presentation

Participants in the DECA/Finish Line Challenge conducted research studies at Finish Line retail stores across the United States to help Finish Line evaluate how it is perceived by its core customers. Participants then presented unique improvement strategies based on the research findings through a video presentation posted on YouTube.

In February, the finalists will travel to Finish Line's corporate headquarters in Indianapolis, IN to present the research findings and improvement strategies to Finish Line executives. Finish Line will select an overall winning presentation and award those students with a travel prize to cover expenses to DECA's International Career Development Conference in Orlando, FL.

design & development: Fathom Creative, Inc. (fathomcreative.com), Maribel Costa, Anthony D. Paul (anthonydpaul), Brent Maxwell, Efrat Levush, Shelli Silverstein, Byron Hughey